Web Design, Art Direction & Webflow Development for CryptoHelp

Challenges

+ Build a solid brand for a volatile market such as crypto

+ Build a strong library of assets to use

+ Complete buying funnel to add more users to the app

Approach

→ Branding was based based on a space theme and artsy surreal and colorful elements. It implies the use of NFT and crypto art related pieces to address enthusiast of this new world. They are represented from a digital, modern, and high technological standpoint.

→ Dynamic UI elements to appeal to the target audience

→ Easy to log in and immediate use of the app

→ Reusable assets to allow the brand to grow

Success

✦ Launched MVP

✦ Strong presence in a convoluted market